#Digiblogchat questions June 9, 2020

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Today’s topic: The importance of digital skills for leadership! Thank you, @LazBlazter for the questions!

Join us every Tuesday at 1:00 pm Pacific Time for #Digiblogchat.

Q1. How highly do you rate your own digital literacy. Can you create a pivot table?

Q2. Should owners / leaders / Boards be “ Uber-skilled” with tech? Discuss.

Q3. How do you define a good leader? 

Q4. What new attributes does a leader need for remote or smart working?

Q5. When and how does an organisation uplift the skills of employees?

Q6. Which skill set would you prioritise as a leader:

  1. Communication: Blogging, Vlogging, SoMe skills
  2. Strategy: Big Data, Data Vizualization, Spreadsheets
  3. Marketing: Media, Graphics, CRM, B2B
  4. Governance/Compliance: Automation, Machine Learning, Legal

Q7. Which leadership model is the most appropriate for a digital-age business, hierarchical or knowledge (influence)?

Q8. Who epitomises what a good business leader should be in your view and why?

Q9. What 3 things would you like to improve about your own skills?

Q10. Which one thing are you definitely going to commit to achieving?

 

 

What If You Only Have 30 Minutes for Social Media?

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Sometimes the best ideas for blog posts come from clients. Like this one. And sometimes when one person has a question, it’s one that many people might ask. This definitely goes under Frequently Asked Questions! So here are a few things you can do if you’re in a time crunch, or if 30 minutes is all the time you have for social media. So for this one, I’m going to turn on my timer and make sure I can make it through.

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Check Notifications

On Twitter, there’s a little blue bell. Click it and you’ll see your notifications. On Facebook, there’s either a little blue bell (on mobile) or a little red square at the top of your feed. On LinkedIn, like the others, has a little bell for Notifications. And here’s a quick summary, straight from the horse’s mouth (LinkedIn) about managing your LinkedIn Notification Updates.

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Thank People

If someone has retweeted you, thank them. Same with anything of yours that someone has shared. You can return the favor if you want, but the most important thing is to thank them. There are several ways you can thank people. You might like: Beyond the Magic Words: 8 Ways to Say Thank You!

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Engage

Say hello to people, comment on others’ posts, and share. Those are three really simple ways to engage. As you might know, I’m a big believer in engagement. In fact, you might like this post about engagement: For Better Social Media Results, Focus on Engagement.

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That’s it!

What would you add? What would you subtract? Thanks for letting me know!

#Digiblogchat Questions June 2, 2020

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We’ve all experienced anxiety of one sort or another, but there’s even more free-floating anxiety during the time of the Corona Virus. Thank you, @Mitch_M for the questions!

Join us every Tuesday at 1:00 pm Pacific Time for #Digiblogchat.

1. Can you identify anxiety whether it’s yours or someone else’s?

2. Do you believe it’s valid to have a period of doing nothing while experiencing anxiety? Why?

3. Do you think everyone knows what drives their anxiety?

4. If possible, is it better to confront the situation or person creating the anxiety?

5. What types of things do you go to relieve anxiety, stress, depression or fear?

6. Would you talk to a friend or colleague, or would you be that friend to someone else you know is going through it?

7. Have you ever thought of, or recommended, journaling?

8. How does exercise affect anxiety? 

9. Which type of music might help relieve anxiety the most?  
10. What could you tell a friend dealing with anxiety and still be diplomatic? 

This Is What Happens When You Use the Same Old Baloney

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We’ve all heard that old saw about expecting the same results from the same effort. And if you do the same thing day after day and week after week, you’ll probably get the same results, right? Does the same apply to social media?

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Dialing it in

Whether you’re on social media or in a classroom or delivering a lecture, it’s important to keep it fresh. That means changing it up each and every time. Evergreen content can be changed to up its Freshness Quotient. Here are some examples, from an article Sick and Tired of the Same Old Content? Create Evergreen Content!

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Skipping the Homework

Nobody should skip doing their homework, even if that homework only involves a few minutes of work. And sometimes a few minutes is all it takes. For instance, research on a competitor can be done with a quick Google search. Even a single post may take you some time.

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The Quick Brown Fox Jumps Over the Lazy Dog

It’s a typing exercise, sure, but it’s also a life lesson. Who knew? Of course quickness will outpace laziness. Always. It’s the reason small startups can move faster than big corporations. Neil Patel explains why the best startups execute faster than anyone else. He also talks about how the best startups fail and start again.

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Sloth as a Deadly Sin

“Unlike the other capital sins, which are sins of committing immorality, sloth is a sin of omitting responsibilities.” From the Wikipedia on Sloth. If you can avoid sloth, then chances are you won’t be using the same old baloney. If you’re stuck in a rut, though, you might want to shoot me an email!

 

 

#Digiblogchat Questions May 26, 2020

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During the pandemic it may be more difficult to concentrate on what we all have to be grateful for, but if we search – it is there. Thank you, @RandyClark for the questions! Join us every Tuesday at 1:00 pm Pacific Time for #Digiblogchat.

  1. Name a recent work or life victory
  2. Find a positive in a negative
  3. What do you love about the work you get to do?
  4. What’s something that has recently inspired you?
  5. How was today better than yesterday?
  6. What do you appreciate about your business during these trying times?
  7. What has the pandemic made easier for you?
  8. Who is always there for you?
  9. What’s your favorite thing about your job?
  10. Who would you like to publicly share your gratitude with and thank?

Quick and Easy Social Media Cheat Sheet: What to Do on Facebook?

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If you’re a beginner on social media, you’re probably feeling overwhelmed. Your friends have been on Facebook for years, so they’re no help. What to do? Here are five simple things you can do on Facebook.

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Check Your Notifications

Updates are shown through little red squares on Facebook. Click on them and you’ll see who’s trying to reach you, when a post has another comment on it, and things like that. You can change which notification you get through your settings. Here’s an excellent article about Facebook’s Notifications Being Out of Control. By the way, you can change your notifications if you’re getting too many of them.

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Post Something

If you’re a business, post something about your business, such as a change in your services. Or maybe you got a new logo and would like to say something about that. Or put up a blog post. By the way, posts with images or videos get a lot more views than just text posts. And if you want to engage others on Facebook, you might like: How to Engage on Social Media: Facebook. Be forewarned, though: getting engagement on Facebook is difficult unless you pay to play.

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Comment on Someone Else’s Post

Try writing a comment on a public post. You can also comment on someone else’s comment. Don’t forget that commenting increases your visibility just like creating a post does. There’s a right and a wrong way to comment, however. You probably shouldn’t comment on every single one of your friends’ posts, as Jeva Anand describes in Posting Comments to Other People’s Wall on Facebook. And you definitely don’t want to spam anyone. Please keep your comment about the subject of the other person’s post–otherwise, you could get unfriended or blocked. The good thing about commenting on someone else’s post is often they may feel compelled to return the favor and comment on your page!

Connect with a New (or an Old) Friend

That business associate you worked with ten years ago is probably on Facebook. Why not reach out and connect? If your friend has a business page, you can connect with them there, too. You probably have some new friends that you could also be friends with on Facebook. You’d be surprised who’s there. Don’t forget to set up your own Facebook business page, too, once you get comfortable with Facebook.

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Join a Group or Two

There are groups for all sorts of things on Facebook. Like mountain bikes? Do a search and you’ll find a group. Enjoy traveling? There’s a group for that! Want to explore your bird watching hobby? You can definitely find fellow bird watchers. And if you’re an author, you might want to know how to promote your book with Facebook. When you’re comfortable with groups, you might even want to start your own.

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Need More Help?

Still feel stuck? Facebook, just like other social media platforms, can definitely be overwhelming! It’s changing all the time and difficult to stay updated. I can definitely help you sort things out!

 

 

#Digiblogchat questions for May 19, 2020

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May 19th, 2020’s topic is Leadership in the Covid-19 era! Join us every Tuesday at 1:00 pm Pacific Time on Twitter. 

Q1. Who are some business leaders that are setting examples for others?  

Q2. What are some of the things your country’s leaders are doing right? 

Q3. What are some of the things your country’s leaders are doing wrong? 

Q4. Name some things you’ve had to change because of #covid19? 

Q5. What institutions or people do you trust the most right now? 

Q6. How has remote work changed since #covid19? 

Q7. How has leadership changed during this crisis? 

Q8. How do you deal with those who view social distancing differently than you do? 

Q9. How have the leaders within your business or industry changed course since #Covid19? 

Q10. What would you do right now if you were in charge? 

 

You Need to Know Which Social Media Platform Fits Your Cat Best

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You might notice that I skipped over the idea of whether your cats belongs on social media at all. Because of course they do. Cats have opinions about pretty much everything. And they love to share. Even if you don’t want to hear–they want to share. So I’m assuming that your cats needs to be somewhere on social media. And since so many introverts love cats, you might also like this article: Six Facts about Introverts and Social Media that Will Impress Your Friends.

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LinkedIn

Only the most professional cats can make it on LinkedIn. Some of them might be professional, but the professional air only lasts for a few minutes at a time. For most, LinkedIn is unsustainable. They will seem professional, but when the catnip appears, all bets are off.

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Twitter

This has always been my favorite platform, for cats and non-cats alike. Your cat may want to express its opinion, be snarky, and bask in its own beauty. Twitter is great for the pithy comment, too. My late, great kitty Purrsilla had a great run on Twitter as @BigDataKitty. She mostly insulted people and also she got listed with some big data professionals. Just her and 49 guys in suits. Does that sound like your cat?

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Facebook

But of course your cat belongs on Facebook. Why not? Perhaps a private group for your kitty would give him or her the best audience. Yes–you can have an audience with a cat (since cats are similar to the Pope and a cat might grant you an audience–if you’re lucky). People want to see cute pictures, such as your cat basking in the sun, stealing food off your plate, and of course sleeping.

Cats and TikTok

TikTok

Yes, videos belong on Tiktok, and cats love videos. Ergo your cat belongs on TikTok. All three of mine have a video together on TikTok. The video was too big to put here, but you can go look at it on TikTok. And it looks like…

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YouTube

There were 2 million cat videos on YouTube as of 2015–so you can just imagine how many there are now, five years later. Here’s a wiki about cats on the Internet. And there’s this: “In 2015, there were more than 2 million cat videos on YouTube, with an average of 12,000 views each – a higher average than any other category of YouTube content.”

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Need Help Getting Your Cat on Social Media?

I’m available to help!

 

#Digiblogchat Questions for May 12, 2020

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The topic for May 12, 2020 is fitness routines for the remote worker!

Today’s questions are by @LazBlazter. Join us on Twitter at 1:00 pm Pacific Time every Tuesday. 

Q1. What exercise tips can you share for anyone working away from the office or remotely?

Q2. How often do you take a stretch break and what prompts you?

Q3. Let’s get some competition here: set yourself daily targets, e.g. a sale is 10 Squats. What‘s your target?

Q4. Who do you work out with over @youtube or @zoom?

Q5. Can you share either a  HIT routine or a relaxation tip?

Q6. What are the benefits of being active and doing basic fitness to your work?

Q7. Would you consider a client workout acceptable now, as in a round of golf? 

Q8. What about those snacks and coffees, howdo you control the munchies?

Q9. Would you support a colleague with their exercise programme and how?

Q10. What clothes do you wear for remote working when exercising too?

 

Twitter: Three Business-Friendly Tools

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In doing social media professionally for over 10 years, I kick the tires of any tools that I use so that you don’t have. That said, here are some favorites that you can use for Twitter.

Have you ever wondered who your competitors are friends with? Would you like to see whether they’re listed anywhere? How about where in the world an account’s followers are from? All of the following tools have specific uses for businesses, listed after the descriptions.

FollowerWonk

FollowerWonk

 

With FollowerWonk, you can compare your social graph to competitors, friends, or industry leaders. Statistics include the number of years on Twitter, social authority, engagement rate, and average tweets/week. There is a free version that you can use for one account.

Retweet Rank

Retweet Rank

Retweet Rank

Retweet Rank

RetweetRank shows you your recent retweets and who has been retweeting you, along with where you’re ranked as a percentile. You can also see whose tweets are getting the most retweets (similar to trending topics). This is a good way of seeing what people are talking about on Twitter at a glance. From this dashboard (above), you can also check how many people have listed an account. And if an account is not listed, that’s a good sign that the account bought fake followers. If you sign in using Twitter, you can see even more. However, to get the best times to tweet or rank history, among other features, you have to get a paid account.

Business Use: A good use of Retweet Rank for business would be to see how effective your competitors are at getting retweets, and if there’s room for improvement in your own social media strategy through the adoption or avoidance of your competitors’ practices. There are many ways to make your tweets more retweetable, which will help your retweet rank in the long run. You might also want to check when your competitors tweet to see if you could adjust your own schedule to be more successful.

Tweepsmap

Tweepsmap

Tweepsmap shows you where in the world your followers are, with markers showing the percentages of who is where. The local view is particularly interesting. The zoom is just like a Google map–using the scroll bar on the left side.

Business Use: A good use of Tweepsmap for business would be to ensure that the account is following enough local businesses. Those in the service industry (plumbers, electricians) could benefit. For example, if I was really dependent upon local business, I might decide to focus on following more locals, since I’m in the South Bay and have more local followers in San Francisco.

Need Help with Your Twitter?

If you need to get some traction on Twitter, I’d love to hear from you! Contact me today.

 

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