10 Ways to Avoid Social Media Perfectionism

10 Ways to Avoid Social Media Perfectionism

10 Ways to Avoid Social Media Perfectionism

Lately I’ve been running into a few people who are such perfectionists about their social media that they believe everything has to be perfect before they can make a single tweet. They listen in on conversations, don’t participate in tweetchats, and endlessly wring their hands over posts. Meantime, their social media is noticeably quiet. I’d really like to encourage you, if you’re one of these people, to get out there and start making some mistakes. Nobody’s going to like you any more or respect you if you wait around until everything is perfect.

Life Isn’t All Black or White

If your tweet, post, or pin has to be perfect in order for you to be worthy, then you need to knock it off. Get out there and do your best, but don’t spend ten times as long as everyone else getting it perfect. Simply adopting the mantra that you’re willing to be less than perfect goes a long way towards avoiding perfectionism.

Choose Your Social Media Battles

So maybe that tweet isn’t worth getting your undies all in a knot. Maybe spend more time writing that blog post. Or picking the right image for that post you’ll share.

In Ten Years, Will Anyone Care About That Tweet?

The point is to get some distance by using the filter of time. Even if you make a terrible mistake, will anyone remember in a year? Five years? Ten? Probably not.

Feel the Fear and Do it Anyway

You’ve heard this slogan, or read it in bumper sticker format on the back of a car. And like everyone else, it’s one thing to have the bumper sticker, and another thing to live by it.

You Can’t Please Everyone

Sometimes aphorisms are aphorisms because many people have the same issue. This is another one. Please yourself first and let the ones who disapprove fall away like autumn leaves.

Stop “One More Thingitis”

This is my personal one. When you have five minutes before you head out the door, do you start another project so you don’t waste that five minutes? That’s something I do. Then five minutes turns into ten. One more thingitis is part of perfectionism. It’s also rolled up into time management. It’s ok to do nothing (or just breathe) for that five minutes.

Don’t Tie Your Self-Worth to Your Work

10 Ways to Avoid Social Media Perfectionism

10 Ways to Avoid Social Media Perfectionism

This one is a little tougher to implement. Social media is part of your life, but there’s more to you. A lot more. Maybe deciding not to care comes with age, or having a few failures under your belt.

Ask Friends to Give You a Reality Check

I am blessed to have other social media managers as friends. Having a core group of people who can tell you when you’re too close to something can help you.

Be Kind to Yourself

Maybe you can be kind to other people, but how about being kind to yourself? Treat yourself like your own best friend and tell yourself what a best friend would say.

Laugh

Laugh at yourself, kindly. I love this article from Tiny Buddy, The One Thing You Need to Overcome Perfectionism.

If you’re a perfectionist, is it hurting you or helping you?

WordCamp San Francisco: Why A Blogger Should Go

WordCamp San Francisco: Why Bloggers Should Go

WordCamp San Francisco: Why Bloggers Should Go

This isn’t the first WordCamp I’ve attended, and it won’t be my last one, either. There are so many reasons to go, I can’t even begin to list them all. Here are a few highlights. If you haven’t read any of my other  posts about WordCamps, here are a couple of my faves: WordCamp Orange County 2014: Awesome Moments and WordCamp San Francisco: Favorite Things.

The Bill Was Fabutab

Frankly, I was more than a little excited that WordCampSF had so many women speakers this year. You could practically spend the entire two days and not listen to one single man, which is unusual at a technical conference, and even more unusual in San Francisco, where even Pinterest events are filled with men. This is awesome in so many ways. More on the particulars below.

The Bloggess

One of the biggest draws for me at the 2014 WordCamp was getting to see and hear The Bloggess. If you’ve never read her blog, you should. Come back here after two and a half years, when you’re done laughing. Yes, she’s that funny. If you don’t come back, I don’t blame you. Whatever. I was a little bit afraid to hear her speak because she has reached that stage of awesome in my mind, but she did not disappoint. In fact, my favorite moment came from her talk.

She was talking about trolls, which we all get as bloggers, especially on the more successful posts. And she said “It’s my house, so if you’re going to comment, entertain me. And if you don’t, look out!” Since her blog is curated, she can change the comments of trolls, which she does. Simple, but brilliant, right? Then when the troll returns (they always do!), she can again change their comment from the extremely negative to the extremely positive.

WordCamp San Francisco: Buttons Are Everywhere

WordCamp San Francisco: Buttons Are Everywhere

WordCamp San Francisco: MailChimp Cat Apparel

WordCamp San Francisco: MailChimp Cat Apparel

The Freebies

Yes, this might seem trivial, but deep in our hearts we all love the cheesy t-shirts, mugs, and free things we get at conferences. Even the stickers help make a lackluster conference better. This year’s winner was clearly MailChimp’s cute knitted cat hat. They had full-sized hats for people, too. I’m not sure how much my cat loved the hat, but she’s fussy that way. Anyway, she put up with it long enough to get a picture.

Meeting People

Hobnobbing with the other WordPress nerds is always a highlight, and this year’s WordCamp participants were no exception. I got to hang out with my buddy Peter Woolvett, too.

Crafty Chica was a huge and welcome surprise as well. She’s @CraftyChica on Twitter, by the way. You’ll love all her glitter and positivity.

Getting Retweeted. By Matt Mullenweg. Twice.

If you don’t know who Matt Mullenweg is, Google him!

Giants. Fans.

As in the “Orange Tide” was right outside the door. When we wandered outside, we’d see planes with banners, people dressed in orange, tailgating parties, etc. Did I mention dogs wearing orange and black shoes? As thousands poured through SOMA, up King Street and over to the stadium, it was impossible to ignore. Walking out of WordCamp and into the insane orange-and-blackness that engulfed San Francisco was incredible.

Will You Go? Have You Been?

I’d love to hear from you! If you’re planning to go next year, let’s meet up for coffee!

WordCamp San Francisco: Giants Fans

WordCamp San Francisco: Giants Fans

What I’ve Learned from 100 Blog Posts

What I've Learned from 100 Blog Posts

What I’ve Learned from 100 Blog Posts

If you’ve been reading my blog, first of all, let me say how much I appreciate you. I am very blessed that I’ve gotten so many comments, and learned so much from all of you, out there reading these words. Because I’d heard all kinds of horror stories about people blogging for YEARS and never getting one. Single. Comment. I’ve been lucky enough to have extremely engaged readers and comments on nearly every post.

Now that I’ve written 100 posts, here’s some stuff I’ve learned. By the way, thanks for the inspiration to Randy Clark and his What We’ve Learned From 300 Posts.

Use Beautiful Images

Images are one of the most important aspects of a blog. Some people, I’m convinced, don’t read at all, but skim the headings and look at the pretty pictures. So I make an effort to use Flickr’s Creative Commons or my own photos whenever possible. Maybe in the future, blogs won’t even have words, just images. When I began, I stuck to the formula of two photos per post, but now sometimes use more.

Mistakes Were Made

I once made the mistake of using someone’s photo and got a “takedown notice.” Since then, I make sure to check in Creative Commons by using the Advanced Search and only using those available for commercial use so that doesn’t happen again! Wow. That was embarrassing.

Secret Killer Aliens from Outer Space!

Headlines matter. A lot. And stacking the important (read: SEO-centric) words towards the beginning of the headline is important. For instance, rather than saying “Most Important Hashtags on Twitter,” say “Twitter: Important Hashtags.” And shorter is better on headlines, too, for ranking. Not that every headline has to follow a formula, but it’s something I’m more aware of now. I learned about the SEO-centric headlines from friend Pam Aungst Marketing.

WordCamp!

Going to WordCamp provides inspiration and inspiration is the juice that keeps your blogging engine fueled. So I highly recommend finding a WordCamp and attending. I’ve gone to both WordCamp Orange County and WordCamp San Francisco (the mother ship!). And each time have made numerous new friends, as well as meeting online friends like Peter Woolvett and Ruby Rusine!

My Secret Weapon

My Secret Friend

My Secret Friend

Yes, I have an editor friend. See? There she is behind that tree. She promised me I could take her picture–and she didn’t really lie. She is a real person, and she has helped me when I’ve painted myself into a grammatical corner many times. She doesn’t help me with every single post, but you can definitely tell when she does help. Because those posts make a whole lot more sense (and also contain more references to clowns)! Also: subject-verb agreement For The Win!

Syndication

My blog is syndicated on Business to Community, sometimes appears in Yahoo Small Business! and Women of Technology. That has helped with traffic and probably brought me more followers and fans.

Don’t Worry That You Won’t Have Topics

I’m convinced that writing has helped me with my listening skills. Now I’m always listening for the question that someone might have. Many posts are inspired by my followers or fans. And I’ve been surprised at how many friends I’ve made among other bloggers, too. It’s a little community.

Unexpected Results

Blogging has helped me to go to cool places in my own imagination. I very often start writing and don’t know where a post is going. Some of my favorite posts have come out of times when I really didn’t feel like writing, but forced myself. What do you get out of blogging? Do you have a secret friend who encourages you to write about clowns?

 

 

WordCamp San Francisco: Part 2

 

WordCamp San Francisco 2013: Part Two

WordCamp San Francisco 2013: Part Two

By now you might realize how awesometastic WordCamp San Francisco is. If you don’t, you might want to read my first post about WordCamp San Francisco. Helpful and friendly people, volunteers everywhere, delightful bling…but wait! There’s more!

Happiness Engineers

Right at the top of my list goes the amiable and accessible Bryan Villarin (@bryan on Twitter), Happiness Engineer at Automattic. I have to say that chatting with Bryan was my most favorite “session” of WordCamp. I’d been having a problem with scraping on my blog, and he explained a few different things I could do, such as a Google search for unique sentences from my blogpost. And the next day he introduced me to the Automattic “Dotcom Protector,” Jenny Zhu, who was well versed in content theft as well.

Nom Nom Nom

WordCamp San Francisco Lunch Buffet

WordCamp San Francisco Lunch Buffet

Feeding 700 people is a big job, and doing it well is something like magic; the buffet was way beyond the usual sandwiches and pizza. There was no pushing, and everyone had a place to sit and many choices, including vegetarian ones.

Six Stories of Joy and Despair

My favorite session at #WCSF was Natalie Mac’s.  I love reading about failure (especially really atrocious ones), so I was excited to hear about this session. The worst failures contain the seeds of success. Who said that? Was it me? Or did I unconsciously steal it from someone? Anyway, there’s nothing like a good failure, and for some reason startup people love failure. Natalie Mac did not disappoint. The story of Lloyd, who didn’t want anyone contacting him through his website, was a particular crowd favorite. (If you’d like to know about first steps for startups on social media, that’s the subject of another post.)

The Venue

The Mission Bay Conference Center is a tall-ceilinged place with bright colored walls and long clean angles, perfect for WordCamp.

O2 is the New P2

Beau Lebens talk on O2 was another favorite. With 80% of Automattic’s internal communications now being held in P2, it holds the promise of being used as the internal communications system for many companies. Apparently, Automattic employees rarely use email any more. I love the different threads of conversations that P2 enables, the transparency of the interface, and the searchable format. And the play on words–“Communication is the new oxygen” made the new moniker perfect!

Have a Favorite Story from WordCamp?

I’d love to hear your favorite story. Who did you meet at WordCamp? Let me know in the comments! Thanks!

 

 

WordCamp San Francisco: Favorite Things

WordCamp San Francisco State of the Word

WordCamp San Francisco State of the Word

WordCamp San Francisco

WordCamp San Francisco (or #WCSF) hadn’t even begun yet, and I could tell already that limiting myself to just one post was going to be very difficult. Now, if you’ve never been to a WordCamp, it’s a community of people interested in WordPress who gather to present, share, and tell stories. At the volunteer dinner, there were already some cool things to share. For starters, we got volunteer t-shirts from the uber friendly Automattic folks, and got to break bread (well, thick-crust pizza with spinach) and fancy-pants salad with the other volunteers. Not only that, but I got to carpool with Phyllis Garland! If you’re curious about how WordCamp San Francisco compares to a smaller WordCamp, you can read my post about WordCamp Orange County.

WCSF Automattic Headquarters

WCSF Automattic Headquarters

Accessibility

One of the first things you notice at #WCSF, is how accessible everyone is, and how genuinely happy they are to see you! It was as if the souls of golden retrievers had magically been transferred to humans: everyone was that happy to see you.

WCSF: Library at Automattic

WCSF: Library at Automattic

WordCamp Run by Volunteers

Secondly, getting to meet the other volunteers at WordCamp and seeing Automattic’s library, was an eye opener. The library includes t-shirts from previous Wordcamps from all over the country, a cool wooden map of Automattic’s location, as well as swag, like stickers, buttons, and water bottles.

WordCamp San Francisco Badge

WordCamp San Francisco Badge

Laminated Badges

Third, a detail that might get overlooked is the wonderful laminated badges with our avatars and Twitter handles right on them. And volunteers had them all organized when we got there, complete with the lanyards that would be recycled later. Yes, everything ran smoothly because all the details like badges were covered.

Friends Online and IRL

Fourth, and my most favorite thing about WordCamp, was getting to meet  new friend Ruby Rusine (@SocialChirps on Twitter) in person. We had met and tweeted to each other, but had never met in real life. Live-tweeting is one of my favorite things and it turns out that Ruby also loves to live-tweet. So we happily retweeted each other’s tweets while sitting right next to each other. Nerd Heaven!

State of the Word

Fifth was the State of the Word address by Matt Mullenweg (@PhotoMatt on Twitter). Secretly, I was afraid that I would be trapped inside a hot conference room for a long, boring talk, but was pleasantly surprised. He’s a great presenter, funny and witty, and the crowd absolutely adored him.

Have You Been to a WordCamp?

What did you like best about your WordCamp experience? Tell me in the comments below!

WCSF Me and Ruby Rusine

WCSF Me and Ruby Rusine

Battling Content Thieves

Battling Content Thieves

Battling Content Thieves

You work so hard at your business. You’re out marketing, making phone calls, visiting companies, and shaking hands. Is it really fair that you should have to create original content when there’s so much out there already? Why not just swipe it from someone else? After all, if it’s on the Internet, anyone can use it, right?

Discovery

Recently, I learned about a new and nefarious Internet Villain: a scraper. A blogpost I wrote was scraped. Scraping means that someone took the content, without permission, and posted it on their site. I discovered it through a pingback on my blog. By the way, I’m not sharing the crook’s name with you.

What to Do if Your Content is Stolen?

That made me wonder…what can you do if your post is scraped? First, I asked some of my friends. They were outraged on my behalf, but also thought that it was a result of being successful. One said that the more you write, the greater the odds of being scraped. Next, I went to Google and did a search. And Ginny Soskey’s wonderful Hubspot article came up on how to fight back if people steal your content. Luckily, I could skip the first step–I already knew it had been stolen.

Is it Worth the Fight?

Soskey asks this question, and comes up with some instances when fighting isn’t worth the effort. For me, the answer is yes, since I’m delving more deeply into this subject, and writing about it here. But you could ask yourself how much time it will take.

Take Screenshots

I took screenshots of the offending scraped material, created a folder, and saved it.

Contact the Offender Directly

Asking people to remove your content

Asking people to remove your content

Although I contacted the offender three different ways, apparently they weren’t listening. (Ironically, the title of my blogpost  was “Twitter as a Listening Tool.”)  I commented on the material, asking them to remove my post. No response. Then, I tweeted to them directly. Still no response. Some of my followers retweeted my tweet, too. Then I emailed then. Still nothing! I wondered if perhaps Twitter wasn’t the best platform for them!

Has Your Material Ever Been Stolen?

What happened and how did you choose to handle it? Please leave a comment! Thank you.

P.S. There will be another update to this story! Stay tuned!

 

 

WordCamp OC 2013: 10 Awesome Things

WordCamp Orange County 2013

WordCamp Orange County 2013

This past weekend, June 1 and 2, I attended WordCamp Orange County (my first WordCamp ever!). There were many sessions, ranging from Lucy Beers’ WordPress 101 to Devin Walker’s Website Optimization for Speed. Here are a few things that I learned.

Surround Yourself with Smart People

If you’re at Wordcamp, you’re already surrounded by smart people. WordCamp felt like being back at Berkeley, where people were interrupting each other’s interruptions because everyone shared the same curiosity and joy of learning. If you’re an entrepreneur spending hours and days working alone, getting out and soaking up some new ideas and fresh ways of looking at the world can reinvigorate you.

Say Hello

When you say hello to people, they say hello back! You might laugh at the obviousness of that, but really: People are so friendly, open, and generous with their ideas. Often all you need to do is say hello.

Work on Five Blogposts at the Same Time

Who's the chick with Syed Balkhi?

Who’s the chick with Syed Balkhi?

During @syedbalkhi‘s talk on Time Management, he discussed focus and how no one can really multitask. What Syed does is start five posts at once, then if he gets a little writer’s block, he switches from one to another. Now that’s something to implement immediately. This is such an elegant and simple idea! By the way, Syed’s Beginner’s Guide to WordPress is jam-packed with ideas! As well as being technically awesome.

Have Deeper Conversations

Many times, between or after sessions is when the real learning occurs. That person you just met will give you a fabulous tip if you do a little homework (for example: read their blog before asking them a question about a particular blogpost they just wrote!). If you buy someone a drink or, better still, lunch, be prepared to hear more of the truth than you would during a session. This, paraphrased from Chris Lema.

Delegate, Delegate, Delegate!

Don’t try to do everything yourself. Hire someone to do your accounting, or the chores that you might not enjoy doing. That includes everything from designing a logo to building a website to creating content.

Learn to Say No!

Do not meet that vampire at the coffee shop! (A vampire is someone who pretends to want to hire you, but then says they’re broke, and just wants free advice.) Do not pick up the phone while you’re blogging. And learn to say no to yourself, most of all. Do not let yourself get distracted and don’t head down the rabbithole with a “great idea” and end up buying 10 new domain names which three days later you’ll regret. Not that I’ve ever done that (today). Sayed Balkhi drew laughter and a lot of head nodding when he discussed the idea of buying domain names and meeting the broke customer at the coffee shop.

Focus on Your Strengths

Me, Peter Woolvett, and Bridget Willard

Me, Peter Woolvett, and Bridget Willard

My friend Peter Woolvett of CustomerSpecs always says “mind your strengths,” and we heard it over and over at WordCamp. Don’t try to develop your weaknesses. Rather, do whatever it is that you’re good at.

Spend Time on That Great Idea

If you know something is important, spend the damn time on it. Use the time management matrix to determine whether it’s important and not urgent, and then eliminate distractions and do it.

Don’t Rely on Your Memory

How many times have you had a great idea and then promptly forgotten it? Use Evernote or a white board or a notebook, but get it down in writing!

Wake Up Early

Come on! You’re not really a night owl. Get up early when you’re your most productive and do your work. Then go out and “canoe with alligators”–Sayed’s phrase. Or whatever you like to do for fun–like meet that broke customer for lunch. Just kidding.

Be Accountable

We all perform better when we’re being watched. If you can’t afford a coach, try Timedoctor, which monitors your activities. You can’t improve if you don’t know where you’re starting from.

Your Favorite Part of WordCamp Orange County?

Maple-Bacon Donut Dispenser AKA Sidecar

Maple-Bacon Donut Dispenser AKA Sidecar

Was it the maple-bacon donuts? Learning about WordPress Mobile? The after party at Durty Nelly’s? Let me know in the comments below! Thanks!

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