This is What Happens When You Write a Book

21 Ways to Total Social Media Engagement: That Will Make You Look Like a Pro

21 Ways to Total Social Media Engagement: That Will Make You Look Like a Pro

This is What Happens When You Write a Book

Something shifts when you write a book. Even a smallish book, like mine. Here are some of the things that have changed for me.

Wait a Minute. There’s a Book?

Yes, there’s a book. It’s called 21 Ways to Total Social Media Engagement That Will Make You Look Like a Pro. And it’s available on Amazon as a printed book and an e-book. I’m considering an audible version, too. Mostly because I’d like to learn how to create an audible book, but also because it seems like a neat thing to do.

What Changed?

Now, when I hear the word author, I no longer feel a pang of jealousy. Instead of jealousy, I feel pride. And also recognition: “Hey, I wrote a thing, and it’s out there in the world!” So that is a pretty cool feeling. If you’ve never written a thing, I highly recommend doing so.

Also, Inspiration

I also feel inspired to write another book and have already started that process. It’s already longer this book and will cover how to reuse your own content. We spend a lot of time and energy creating content, so if it can be recycled, repackaged, and reused, why not?

Creates Credibility

People look at you differently once you’ve written a book. I’d heard this before but had never experienced it personally. I recently heard the statistic that only 1% of the population has ever published a book. So if you take that step and publish and become an author that sets you apart immediately.

Writing and Publishing Are Commitments

Deciding what to write and what to leave out of any published work can be a difficult decision. Once you’ve sent your book out there, it’s done. Now you might have problems letting go of something you’ve written as I did. But at a certain point, you have to let go and let the book speak for itself.

New Friendships

Along the way, I’ve met others who write, and although this book is a baby step, it’s still a step. Writing more will create more friendships, I’m sure.

Thank You

By the way, thank you to my good friend Dyane Harwood for inspiring me to write this post! She has been such a good friend to me along the way. You can get a copy of her fabulous memoir, Birth of a New Brain, on Amazon.

Have You Written a Thing?

How did writing that thing change you? Leave me a comment! And thank you.

 

 

How to Write a Perfectly Fine Blog Post in an Hour!

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Actually, you can write a perfectly fine blog post in 20 minutes, but here we’ll talk about one that takes an hour. For the ones I’ve written in 20 minutes, those usually have no images, and they’re somewhat limited by the amount of research I do, too. If you’re feeling tired and uninspired, you might want to read this article first: Content Creation: How to Inspire Yourself When You’re Tired.

Start with the Headline

Getting the headline done is the hard part. Really. After that, it’s all downhill. Choosing the subject is what takes the most time. So don’t spend too much time. Use Coscheduler’s Headline tool to help you. I try to get a headline that’s in the “green.” You don’t want it too long or too short.

Done, Not Perfect

One thing that’s important to keep in mind if you’re writing quickly, is that it won’t be perfect! But it will get done. So if you’re planning to write something that’s fast, you can definitely do it. If you’re a perfectionist, this might be the most difficult part for you, not the headline. But keep the goal in mind of finishing, not writing and rewriting ten times. If you think you’re a perfectionist, you might want to read this short article on perfectionism by Psychology Today.

You’re Allowed to Repeat Topics

Yes, you are. For instance, I wrote about this very topic before here: How to Create a Wonderful Blog Post in One Hour. But you know what? What I write today and what I wrote then will be different. And your audience won’t be the same, either.

Add Outgoing and Incoming Links

Add a few links. I like to add two outgoing and two incoming links–two links to my own blog and two to outside blogs or articles. Of course, you’ll need to read or at least scan those other links for accuracy and to make sure they support your premise.

Add An Image and Some Tags

I like ImageInject for free images, which is a nifty plugin that also includes the attribution to the image for you. Or, if you have someone to help you, that’s also a wonderful option! Adding tags can be done in probably under a minute.

Done for You

If it’s still too much pressure, shoot me an email or connect with me on social media. I’d be glad to help!

How to Write Headlines that Will Help You Reach Introverts

How to Write Headlines that Will Help You Reach Introverts

How to Write Headlines that Will Help You Reach Introverts

Keep Your Promise

That’s not so difficult, is it? If you promise something with your headline, keep your word. Deliver what you’ve promised. So: no click-baity headlines for introverts. Instead, prove your point and show us what you mean.

Draw Us in

Draw Us in

Draw Us in

Don’t hit us over the head with your idea. Let us process all the parts of your proposition. Like most other things about introverts, we process more slowly, and perhaps more thoroughly, than others might. Luckily, we can take as much time as we need if we’re reading. By the way, here’s an article that you might like: Six Facts About Introverts and Social Media that Will Impress Your Friends.

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Stop Talking

Seriously. Don’t talk so much. We like some silence, and that can help us as much as anything. If you’re writing headlines, keep them shorter and to the point.

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Don’t Use Lots of Useless Punctuation

Any headline with an exclamation point will probably get skipped over. Quotes and an ellipses? Probably not helpful, either. And if you use both an exclamation point and ellipses? Stop right there! Let’s not even start on all the ellipses abuse that’s happening right now. Note that the definition of an ellipses is the omission of a sentence from one or more words. It’s not to show others that your voice is trailing off. So stop abusing that poor ellipses! Now that deserves an exclamation point.

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Use Humor

A little humor never hurt anybody, did it? Humor is one way to Revamp Your Social Media–when used sparingly. Light heartedness might even be part of your brand’s style. In which case it’s mandatory! Just kidding. Not really.

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We Don’t Need Glitter

While we introverts do love cats, we don’t need as much glitter as extroverts do. And by the way, did you know that Introverts tend to be better CEOs — and other surprising traits of top-performing executives? Probably written by an introvert, wouldn’t you say?

Keep it Brief and Inviting

Shorter headlines rock. And another thing? Don’t repeat the headline all over the place in each paragraph, even if it’s good for your SEO. That is annoying to everyone.

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Accept That Headlines Are Limited

Sometimes even the best headline can’t convey a message accurately. So, in the body of your article or post, imagery or music may be able to express what the headline can’t. You can only say so much with words. Here’s an article that resonated with me: Introverts aren’t voiceless—they’re quietly powerful.

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What Type of Headline Draws You In?

Let me know! And tell me if you’re an introvert or an extrovert. Thank you.

Eleven Amazing Ways An Editor Can Make You Fascinating

Eleven Amazing Ways An Editor Can Make You Fascinating

Eleven Amazing Ways An Editor Can Make You Fascinating

Why use an editor at all? Many of you might ask this question every day. After all, there are about a million apps and plug-ins that help you to write. Some of them can even help you dumb down your writing to the 6th grade level so that 12-year-olds can comprehend your words. But is that really your audience? Twelve-year-olds?

Editors Are Old-School, But Then Again, No

Editors Are Old-School, But Then Again, No

Editors Are Old-School, But Then Again, No

After all, isn’t having an editor a bit old-fashioned? Like using an old-school typewriter? Well, no, not really. You see, an editor can make your work flow, especially a great editor who can do a structural edit. A structural edit looks at the big picture–see Robert Doran’s article So What Is a Structural Edit Exactly?

typing photo

Get in the Flow

Speaking of flow, a good editor can help the sentences flow from one paragraph to the next. If the style changes, if the verbs and nouns disagree or even fight each other (a terrible sight!), an editor can help.

typing photo

They Know More Words Than You

Not only that, but they know what parts of speech those words belong in. Sheesh, does that even make sense? I might have to stop and ask an editor!

typing photo

They Are Not Afeared of Semicolons

Or colons. And when to use an ellipses (…). And what an em dash is! Who the heck knows what an em dash is?! Seriously. Who does? By the way, here’s a snazzy article about punctuation, from the Living Oxford Dictionary. (I particularly like their explanation of the Oxford comma.)

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Contrary to Popular Belief, They’re Not Meanies

Now, some people are clearly too sensitive to work with an editor. And I remember back in the day when my words were me. Do you know what I mean? But now they’re just words–doing their own thing. It’s the thoughts behind the words that really matter.

new york street photo

They Are Actually Nice

We all know that mean people suck (a bumpersticker that no editor would ever put on her Honda Civic, by the way), but editors are not people who suck. They are kind 97% of the time. The other 3% of the editors are suffering from psychological damage.

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They Help Your Writing Soar

If you’re a perfectionist, then you are ripe for an editor. Because an editor can make your writing soar. And not in a Red Bull gives you wings kind of way, either.

They Can Remove All the Weird Bits

Everyone has a few things they always do. We all kinda sorta make mistakes that can make our writing less than good. But with the digital equivalent of the red pen, an editor can get rid of those. In other words, a good editor won’t let you embarrass yourself.

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Make Your Writing More Concise, Editors Can

If you have the tendency to write like Yoda speaks, as do I sometimes, an editor help you can. By the way, if you don’t have the skill of writing like Yoda, you can use the Yoda Translator.  And you write yourself into a grammatical corner if also assist you an editor can. Did you see what I did there?

Your Writing Might Not Be As Good As You Think It is

Or maybe it is! But only an editor will tell you the truth. By the way, here’s an article about how to write a headline that people will want to click.

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Editors Need Love, Too

If you don’t own a mug that says Have You Hugged An Editor Today?, then you might want to think about getting one.

Do You Love Editors?

Tell me about your love in the comments! And thank you!

How to Turbocharge Your Blog Post Production: What You Need to Know

How to Turbocharge Your Blog Post Production: What You Need to Know

How to Turbocharge Your Blog Post Production: What You Need to Know

 

Every startup has heard that they need to update their website in order to stay relevant to Google and the little bots that crawl around on the interwebs. But how many of them actually start blogging? Very few, unless forced! Don’t ask me how I know–I just do.

You Can Do it!

You Can Do it!

You Can Do it!

So, how do you get started? Here’s a pep talk: How to Create a Wonderful Blog Post in An Hour. Know that you can create something in an hour. That’s the most important thing to keep in mind.

Make an Editorial Calendar

There are many ways to create an editorial calendar, and I’d opt for the simplest if you’re just starting out. A spreadsheet on Google, shared by the entire team would probably do it. Here are some examples:

If You Can Speak, You Can Write

If You Can Speak, You Can Write

If You Can Speak, You Can Write

 

My blogging buddy, Bridget Willard, taught me that and I’ve never forgot it. If you don’t think you can write, start by speaking. You can get help with cleanup (that is, editing) later. Don’t worry too much about that for now.

Break it Down

Break it Down

Break it Down

As my friend Randy Clark explains, writing and editing use different sides of the brain. So do your writing first, then your editing. Don’t edit as you go for a faster experience. You might want to get some great examples of blogging at Randy’s blog about car wraps. And Randy’s book, How to Stay Ahead of Your Business Blog Forever, on Amazon is a bargain!

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Research First

Research your topic before you dive into the writing. Or, if you’ve already started writing, create space where the researched topics need to go. For example, you could say something like add backup link here, and then keep writing. Since researching and editing use a different part of the brain, you can keep your creative juices flowing if you write this way.

 laboratory photo

Make an Outline

What do you want your post to be about? Create an outline before you start. Write a header first (here’s a post on How to Write a Headline That People Will Want to Click), then at least five paragraph headings. End with your call to action. Now go back and fill in each of those five paragraphs with two or three sentences.

 

 

What Ifs

What Ifs

What Ifs

Secret confession time: I hire both an editor (when I need one), and a full-time graphics person. I’ve been writing for years. Give yourself a break and hire it out if you don’t want to do it. Focus on your strengths!

  • What if you have bad spelling and/or grammar? Hire an editor!
  • What if you aren’t artistic? Hire a graphic designer!
  • What if you are a terrible writer? Hire a writer!

Blogging Buddies

Blogging Buddies

Blogging Buddies

As mentioned earlier, a blogging buddy is a gift you can give yourself. Find someone else to inspire you. The blogging buddies idea can catapult your writing! Brainstorm ideas, and talk to your buddy when you’re stuck!

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The Reward System

Like anything else, it’s good to give you or your team member a reward at the end of a successful session. Recognition is also an excellent idea, as outlined in an article from the Next Web: Rewards and Recognition: Two Highly Effective Ways to Reward Your Employees.

Start the Next Post Early

My best blog articles have been sitting on the back burner for days. I like to write in 15-minute chunks, sometimes once a day, sometimes twice. If you start your next post, it can simmer for awhile. Even if you think you’re not thinking about it, you really are! And don’t procrastinate, since that way madness lies!

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How Do You Speed Up Your Writing?

Or do you speed it up at all? Maybe you’re more the type of writer who grinds out words one at a time. Let me know in the comments! And thank you!

 

How to Write a Headline That People Will Want to Click

How to Write a Headline That People Will Want to Click

How to Write a Headline That People Will Want to Click

Do you get stuck writing your headlines? Here are some things I do to make my blogging life easier! Thanks to Bridget Willard (read her posts if you never have!) for the idea of making this into a blog post!

book open library photo

You Want People to Read

As bloggers, we all want extra eyes on our posts, whether we’re writing for a brand to gain SEO, or personally, when sharing our stories. Some people, like Ogilvie, believe that a headline is worth 90% of the cost of advertising. So spend some time.

 critique photo

Pick Your Topic (and Use Your Brand Voice)

What topics would entertain, entrance, or help your audience? Try to stick with those topics. Clement Lim has created the definitive post about branding: Creating a Kick-Ass Brand Identity, which I highly recommend for finding your brand voice.

Plug Your Topic Into a Good Headline Analyzer

My Secret Headline Analyzer

Plug Your Topic Into a Good Headline Analyzer

My first secret is the CoSchedule headline analyzer. Start with anything you want to write about. Go ahead: I’ll wait here. Keep trying different headlines until you get a number you’re happy with. For the blog you’re reading, I tried 15 different headlines. When I first began this method, I had to try 20-25 headlines, by the way. The process gets easier.

book open library photo

Get a Good Mix of Words

I like to have some common, uncommon, emotional, and power words in each headline. And I like either a B+ or an A+. The CoSchedule analyzer helps with the word balance and gives you the score, too. Since most people will retweet/share your post without reading it, according to The Verge, the headline has to be extra delicious to make people click on it.

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Put the Headline Into Your Blog

I like to write right on my blog. There are always a bunch of drafts, in various stages of writing. So before you forget your wonderful headline, throw it into your blog. You can come back to it later. Spend some time on your headline, though. Having a robust headline can help you whether you plan to post on Facebook, Twitter, or Pinterest.

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Write for 15 Minutes

I like to write for a minimum of 15 minutes. Do you have 15 minutes? Sure you do! Write as fast as you can for 15 minutes. You have permission to stop after 15 minutes. But maybe there’s something else you want to say. I like to use an old-school egg timer. For some reason, the ticking sound helps. Sure, you know that writing a headline is a pain in the asterisk, but go ahead.

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And Another 15 Minutes

The writing process is not about correcting yourself. You can do that later! Or you could hire an editor to help you with it. Either way, just get started. Keep writing. And don’t edit yourself.

Read Your Headline (and Article) to a Friend

I am blessed to have an editor friend for when I get stuck. Remember, you can’t call your friend all the darn time to have them help you. Pay them or take them out to lunch, for the love of Strunk and White.

Tweak the Headline

If what you’ve written no longer reflects the headline, go back and tweak it. You might want to run it back through the headline analyzer tool.

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Need Help Writing?

Yep, I do help others with their blogging and social media.

critique photo

This Could Be So Much More Awesome

This Could Be So Much More Awesome

This Could Be So Much More Awesome

Lately, I’ve been thinking about perfectionism and how big a problem it is to many of us. Getting started is the worst problem for me, and maybe for you as well. How do you avoid perfectionism, though? Is there any way to get out there without being so worried about every little thing you say online? Of course there is! Being less of a perfectionist can also be something improving your productivity.

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Don’t Worry, Be Happy

It’s such a cliché, isn’t it? Just be happy. And don’t worry! It’s one thing to think that, and another to truly believe it. Not caring about what people think is a tough one. If you only compete with yourself, though, then you can stop worrying about what others think. Oddly, this is a branding question. If you’re really yourself, the people who are attracted to you will really like the real you. Everybody else can go fly a kite!

https://www.youtube.com/watch?v=Nz-T30WZKo8

Shooting Granny Style

Once upon a time way back before 1980, there was a basketball player named Rick Barry. Rick Barry played for the Golden State Warriors who recently choked and let Cleveland kill them in the finals. But I digress. Barry threw underhanded free throws, getting an amazing 90% of them in the basket. Although at the time, Barry was laughed at, his stats prove that he was right. He never cared what others thought. However, not until recently did his style catch on. The point is do what works for YOU.

Not Every Hit Flies out of the Park

To borrow a baseball analogy, sometimes you need a hit that merely connects with the ball. A bunt, if you will. When I’m writing, I’m not always “in the zone,” and being in the zone doesn’t always matter. The important thing is to write consistently. By the way, if you like baseball, you might like: Social Media Managers: How the San Francisco Giants Can Improve Your Game.

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It Could Always Be Better

Isn’t that always the case? Not everything I do is going to be perfect. Not every post will go viral. Keep writing anyway. Keep going anyway. Eventually, you will hit your stride, and be “in the zone.” The stars will be in alignment, and you’ll hit it out of the ballpark. I really like this article: The One Thing You Need to Know to Avoid Perfectionism.

Perfectionist Much?

Let me know in the comments if you struggle with perfectionism. I’d appreciate if you made a spelling error or two, too! Thanks!

 

 

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How to Create a Wonderful Blog Post in an Hour

How to Create a Wonderful Blog Post in an Hour

How to Create a Wonderful Blog Post in an Hour

The first thing to do? Set that timer for an hour. Another good thing to do is make sure you have a reward for yourself once you’re done. How about a frozen yogurt with sprinkles?

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First 15 Minutes

Brainstorm ten topics. Here are some ideas to kickstart you:

  • A question that your clients always ask. Or one they rarely ask.
  • A news story you could discuss and how it affects your clients.
  • A recent testimonial, and how happy you were to receive it.
  • Reasons you’re better than your competitors.
  • What people don’t ask about your business but you wish they would.
  • Funny things you’ve learned plying your trade.
  • Tell a story about a crazy client you’ve worked with (anonymous, of course!).
  • How you work with people in another field (for instance an app developer and a website developer).
  • How people can work with you (for instance, Social Media Managers: Ten Secrets to Care for Yours).
  • Behind the scenes in your business–describe some of the people who work at your company.

This tweet from Randy Clark might make you think twice:

Second 15 Minutes

Pick the best topic from your brainstormed list.

Choose only one! If you like two, write about the other one next time. Here’s a bit to help with blogging in a post I wrote about Orange County WordCamp, by the way (create five topics). Now speak out loud and write down what you say. Pretend someone else is there, or call a friend and talk into the phone. If you can use speak to text, even better and faster. I like an “hourglass shaped” post, starting with the macro, going to the micro, and back out to the macro. That is, begin with something generic and then get specific. Now write three short paragraphs about whatever your point is. And then wrap it up with another short paragraph.

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Third 15 Minutes

Add Links. Add at least two inbound links to your own blog (if you don’t have any, don’t worry–you will soon!), and two outbound links. For an article of 350 words, I like to have a total of four links. For instance, for this post, I linked to my own blog twice, and two external links. Search on a topic or two that could use more explaining, and add the URLs.

Add Tags. Pick a few to identify the content of your post.

Fourth 15 Minutes

Add Images and a call to action.

Images

Go to Creative Commons and find something you like and plug it in. I like Flickr, but you may find another favorite–be sure the image you like is available for commercial use and modification. You don’t need a lot of images, but at least one or two at a minimum. Find something compelling that represents your words, but don’t stress over it too much. If you have your own images, that’s even better.

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Call to Action

Here are some typical CTAs:

  • Join us now!
  • Add a comment!
  • Sign up for our newsletter!

Here’s a list of 11 Kick-Ass Call to Action Examples that you might like!

Enjoy Your Reward!

Are you enjoying your reward now? Tell me what your reward is in the comments below! (And how did you like that Call to Action?)

Silent But Deadly: The Passion of The Authentic Pen

Silent But Deadly: The Passion of The Authentic Pen

Silent But Deadly: The Passion of The Authentic Pen

Some days we all struggle with writing. The words don’t flow, thoughts get stuck, and even our best efforts and tricks don’t create new ideas. Other days, writing is effortless. Words emerge in complete sentences, and all of them make sense. Why is this? More and more, I believe the answer lies in silence.

Escaping the Noise

Escaping the Noise

Escaping the Noise

I live in the middle of a forest. My little house is surrounded by redwood trees. I always thought it would be quiet here, but there is a lot of noise: chain saws, trucks, and leaf blowers are among the contraptions people use daily. And also: motorcycles.

Music

Music

Music

Loud music, or even music with words is distracting. People with their constant chatter is distracting. More and more, I hear both: people talking, loud music, which equals the inability to focus.

Habit Forming

So on those easy writing days when words flow, what happens? What is the difference? For me, writing is more effortless when I write every day, and when that writing is done in silence.

Silence

Silence

Silence

Sometimes white noise in the background works. But mostly silence. Maybe this has to do with being an introvert.

By the way, I’ve been reading a great book about noise and the lack of silence: One Square Inch of Silence. ”

“SILENCE IS NOT THE ABSENCE OF SOMETHING,
BUT THE PRESENCE OF EVERYTHING.”

~Gordon Hempton

Bagpipes, Synchronicity

Gordon Hempton, author of One Square Inch, writes about Jay Salter, bagpipe player, who lives in Santa Cruz. The two of them hiked together and visited some quiet spots. The next time I went to the Homeless Garden Center (a local CSA in Santa Cruz), there happened to be a bagpipe player, playing in the fields. Although I did not stop his playing to ask his name, I’d never heard a bagpipe player there before, and suspect it was him. Coincidence?

Inspiration

Inspiration

Inspiration

Some of my sources of inspiration are:

  • CopyBlogger
  • Twitter (tweets about technology and art)
  • Nature
  • Reading
  • Silence, again
Fear or Silence?

Fear or Silence?

Fear or Silence?

Maybe it’s a generational thing, but I’ve noticed that many dislike silence and will fill it with any nearby noise. White noise generators, steady hip hop, or t.v. Have you noticed this, too, or is it just me?

Finding Your Next Social Media Manager

Finding Your Next Social Media Manager

Finding Your Next Social Media Manager

Wikipedia is not going to help you much with finding your next Social Media Manager (“SMM”). In fact, Wikipedia can’t tell you anything about how to choose an SMM. Google can help to some extent, if you get your search terms correct, and focus on a good headline. (By the way, if you’d like to know about writing headlines, those can be a pain in the asterisk!) So what can help you? Here are some ideas.

1. Don’t look under a rock. Hint: Those are worms!

If you want to find a good SMM, you might want to look around on social media. Check on Twitter, Facebook, Pinterest, or wherever you’d like to be posting. See if the person you’d like to hire is posting there, too. Their posts don’t have to be perfect (because, after all, they’re busy with clients), but they should have some posts of substance.

2. Check out their websites and social platforms.

Most SMMs have a website, although I know some fab ones who don’t. Check out their testimonials and what other people are saying about them. If you can’t find anything, you could ask for testimonials directly. See whether their website has been updated in, say, the last two months. It should be active. And of course, check out their social platforms.

Check out websites and social platforms

Check out websites and social platforms

3. Read their blog.

Does your SMM have a blog and do they post about social media? That would be a good thing, especially if you need help with blogging. Is their writing clear? Do you like their style? If they’re writing about Twitter, for instance, do they include particulars that you like?

When you read a SMM's blog, do you like the particulars?

When you read a SMM’s blog, do you like the particulars?

4. Look at their writing skills.

These days, many SMMs have degrees in writing or related fields. If you want your SMM to do a bit of writing for you, a degree in English could be beneficial. Or perhaps experience writing. Some SMMs, myself included, have a background in technical writing. If you have a particular grammatical mistake that bugs you, such as the abuse of commas, check their work for that. Here’s a list of 10 Common Grammar Mistakes (“lose” and “loose” are often confused).

5. Ensure that they embrace “social.”

Broadcasting your message over and over (and over!) is old-school marketing. Make sure that your SMM enjoys interacting with others. Saying hello, while it sounds simple, usually causes others to say “hello” back! Engaging with others on social media is the fastest way to an engaged and engaging account on any platform.

Ensure that you SMM embraces "social."

Ensure that your SMM embraces “social.”

6. Ask them some questions.

For instance, ask about their least favorite platform. That should help you get some idea of what their favorite platform is and isn’t. Also, ask which subjects to avoid. There are many more questions you can ask.

Ask about their least favorite platform

Ask about their least favorite platform

7. Your SMM should be excited at your success!

When you make sales, or when your posts are shared with lots of people, your SMM should be happy for you! They should have in mind a vision for you and for your success. After all, it’s in both your interests that you should succeed.

Finding a good social media manager shouldn’t be this hard, right?

With overpriced agencies and undervalued CMOs, it’s a serious challenge to find that juggernaut to pave the way for your future marketing strategy. Do you have a successful story where your SMM has developed your online presence into what you wanted? We would truly like to hear about your experience(s).

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