Need the Best Twitter Followers? Focus on Awesome Quality!
One of the top ten questions I hear from new users on Twitter: how will I attract influencers to my new account? If you want the best followers, then your focus must be on the best quality content, find the best accounts to follow or list, and have a highly focused strategy.
Here are a few basics.
Know Your Audience
Know Your Audience
Someone was talking to me the other day and said to me that the chocolate I was buying was a “chick magnet.” Putting the dumb sexist comment aside, why would I be interested in a “chick magnet”? Now, had he been talking to one of his guy friends over a beer, that comment might be more appropriate. Maybe. Same goes for what you write: make sure it’s something your audience would want to know.
Share Great Content
Share Great Content
If you’re creating your own content, fantastic! As Clement Lim says, creating quality content keeps your audience coming back for more. If you show your audience something valuable or solve a problem for them, they’ll keep coming back. And the same is true with the tweets you choose.
My audience wants to know how to save time. So something like Social Media in 60 Minutes a Day could help my them, if I’ve been listening carefully. And my clients always say they want to spend less time doing their social media.
Use Search and Save Your Searches ©johnmoneypenny.com
Use Search and Save Your Searches
You can save your searches in Twitter, whether they’re for a hashtag, a keyword, or a combination. On desktop, search in the top search bar, then go to More Options–>>Save This Search.
Advanced Search
Advanced Search
Did you know you can search for a topic, such as “Social Media” and then choose whether there’s an associated emotion with it? For the positive emotion, that would be a little smiley face “:)”. You can also search within a certain geographic area if you’re a brick and mortar. Use those saved searches to find people tweeting about what you’re interested in.
Create Lists!
Create Lists!
If you get more than a couple of hundred followers, you will go insane if you don’t have lists! Find the best accounts and list them. For instance, you could create a list of locals, people who retweet you, or friends. Check in on them occasionally, especially when you’re looking for good content to retweet. You will save a ton of time, I promise!
Engage in Tweet Chats!
Engage in Tweet Chats
People who want to engage come to tweetchats. Find one that includes topics that interest you. You’ll find new followers, the time passes quickly, and as a by-product, you’ll also find new friends. At least that’s what happened to me. If you don’t know how, here’s how to participate in a tweet chat.
How Do You Find Good Accounts to Follow?
Tell me your secret ways. I promise I won’t tell anyone! Pinkie swear!
Hi Carol
I don’t have any secret ways regarding finding good accounts to follow. If someone works in a relevant niche and has a professional bio I will be happy to follow them. Generally speaking. I do have a mild aversion towards people who make outlandish claims or use cliche expressions in their bios, for example ‘marketing ninja’.
I never considered searching tweets on the basis of emotion before. I wonder what the application for that would be. Perhaps people who are kind of unhappy would be a better source of leads as they might need my services more?
Thanks for mentioning my post. I really appreciate it!
Clement
Hi Clement,
It’s a much stronger statement if someone else calls you a “marketing ninja!” Unless, of course, you mean it as ironic, with a winking smiley face.
You’re welcome about linking to your article–of course, it’s top quality!
Thanks for dropping by,
Carol
I agree with all of this advice. I’d add one more. Everyone is relevant. I keep hearing people say that they only want to talk to relevant people. If you don’t have conversations with them you don’t know how relevant they are or could be. That’s elitist B.S. and a harmful way to approach social media.
I will now get off my soap box.
Hi Bridget,
That’s so true about everyone being relevant. Plus, you have no idea who someone knows. So before dismissing someone as not being relevant, it’s good to at least have a conversation with them. At the very least. It’s part of that “know, like, and trust” formula, isn’t it?
Thanks for your ongoing support. You’re the best!
Carol
Another fantastic post, Carol. Of course I retweeted it –
I *shall* get more (good quality!) followers again – you’ll see! ;)
Xo
Dy
Hi Dyane!
Of course you will! I have no doubt in my mind, since your followers are so engaged and loyal.
xox,
Carol
Adding an emoticon to your search parameters is the most genius thing I’ve read in a while.
I’m going to start doing this all the time.
I’m really having my mind blown right now by this idea — there are so many applications!
Thanks for opening my mind Carol :D
Hey Adam,
What did we ever do without emoticons? I mean, how did people ever know when we were joking? :D
There are so many ways to search, and searching for positive emotion is just one. Thanks for reading the article (insert big smiley face here)!
Carol