July 22: Marketing in difficult political climate | Image: MythologyArt from Pixabay
Join us July 22 for Marketing in difficult political climates! #DigiBlogChat
There’s always a political climate to contend with, and as a marketer sometimes the competition is fierce! Do you always try to maintain neutrality, or do you take a chance and join one side or the other? And how will that affect your customers (and potential customers)? How can you possibly outshout the loudness of political pundits?
Exciting times are ahead of us, with more and more interesting topics! The year is zooming by. Tune into BlueSky on Tuesday, 22 July to hear about this topic!
Join us on BlueSky each Tuesday from 12:00 noon to 1:00 p.m. Pacific Time for #DigiBlogChat. My partner for these chats is @LazBlazter. If you need to know how to participate, click here: How to Join #DigiBlogChat. P.S. Don’t forget to add the #digiblogchat hashtag!
NOTE THE TIME: at 7pm UK time, 8pm western Europe, 3pm ET, 12:00 NOON pm PST.
Here are the Questions
Q1. How can brands post their own message without alienating their audience? #DigiBlogChat
Q2. When should companies take a stand (if ever) on political issues? #DigiBlogChat
Q3. How do you shift your stand when the political winds suddenly change direction? #DigiBlogChat
Q4. How can political uncertainty sway consumer trust? #DigiBlogChat
Q5. How do marketers decide to become politically active during political tension? #DigiBlogChat
Q6. What are the possible risks of aligning your brand with a political cause? #DigiBlogChat
Q7. What examples do you have of marketers who have successfully aligned themselves with a political cause? #DigiBlogChat
Q8. How should international brands change their messaging for countries experiencing political unrest? #DigiBlogChat
Q9. How can you maintain brand consistency across a market with differing political climates? #DigiBlogChat
Q10. What strategies help brands maintain credibility when faced with political crises? #DigiBlogChat
Speak Your Mind